Wednesday, 6 May 2015

Design and Creation of Promotional Video



Video Design/ Ideas

The final stage of the project is to design and create a one minute promotional video to accompany my fictional game, I would need to use Adobe premiere to create it.

I started out by watching some trailers for other video games, on youtube, to give me an idea of what content and structure I should use. Below are some links to some of the videos I watched.





Having watched these examples of game trailers it gave me an idea of how to structure the video in terms of its content, music and effects. All the videos have a backing track that is in sync with the video. Also they use transition effects to move through the footage.

With the idea I have for my project, a sci-fi style bowls game, it would prove difficult to make a video with footage of bowls game play as there hasn't been one made. Unlike if I was to make a football game there is plenty of stock footage out there that I could use. This is why I decided the game would be more of an action game than a game about bowls which adds an element of irony to the video and theme and is in keeping with the light hearted nature of the game. This would help me in the process of making the video as there is plenty of footage out there of sci-fi style action games.


With this in mind I set about designing a short storyboard of how my video will go.




The video will start with the pegi 18 age rating followed by the Xbox branding then the game studio logo. Having watched videos for other games they tend to follow this patter, whether the images are at the start or the end of the video.

As an introduction I would have an image of space with the words “Do you love space?” transitioning into an image of bowls with the words “Do you love bowls?” the video will then cut to the title of the game. I will then follow this up with footage of gameplay and at intervals have title on screen saying things about gameplay, character, levels and possibly weapons
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At this point I am ready to start creating my video in Premiere.







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